PHASE 1: Search Engine Optimization

Your Online Marketing campaign is based on driving web traffic to your website. The Optimization Phase forms the core of your marketing campaign and continues for the lifetime of the engagement. It consists of:

• Search Engine Optimization
• Content development
• Blogging
• Local search
• WC3 website code optimization
• Social media bookmarking
• Social media profile development
• Article marketing
• Press releases
• Public blogging

PHASE 2: Social Media Optimization

Social media marketing has become central to any organization's brand promotion. Social media has become one of the best strategies to develop your interactive online community on Facebook, Twitter and YouTube. Having the proper Social Media program in place helps you drive targeted visitors to your website which can be converted into leads and sales.

PHASE 3: Conversion Optimization

The Conversion Phase uses the traffic we have generated in phases 1 and 2 and makes sure you get the best possible return on your investment. Our conversion factors consist of testing titles, images, colors, calls to action and a lot more. We use Google’s world-class Website Optimizer tool to split-test the traffic and find the very best conversion factors. We then put into action the most effective conversion factors to boost your sales.

Maintenance

As soon as the program has started, we provide a maintenance system which preserves and builds on what we already have accomplished. We increase the optimization and social media programs so that your organization grows exponentially.

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